The Douglas County School District RE-1 is seeking information from marketing firms to develop and execute a multi-channel marketing campaign to attract young families from out-of-state to relocate to Douglas County and enroll in DCSD schools. The campaign should promote Douglas County as an ideal place for families to live and enroll their children in high-performing public schools. Respondents should have experience in PreK–12 marketing, destination branding, data analytics, and proven multi-platform media strategies targeting families from high-cost urban areas outside of Colorado. The district welcomes information on approaches that extend beyond traditional school district marketing, strategies that leverage Douglas County School District’s national recognition and academic excellence, and messaging that highlights Douglas County’s appeal to young families. Some key points to consider include: • Approaches that extend beyond traditional school district marketing • Strategies that leverage Douglas County School District’s national recognition and academic excellence • Messaging that highlights Douglas County’s appeal to young families • Digital or grassroots campaigns targeting families considering relocation • Storytelling tools or media campaigns that highlight authentic experiences of DCSD families and students • Partnerships or collaborations that expand the impact of limited funds • Innovative or unconventional tactics not currently being explored by the district