Tourism Branding Initiative
Title:  

Tourism Branding Initiative

Agency:  

City of Bremerton

State:  

Washington

NAICS Code:  

541613

Industry:  

Tourism

Solicitation Type:  

Request for Information

Open Date:  

9/8/2025

Questions Due Date:  

9/15/2025

Close Date:  

10/3/2025

Last Updated:  

9/21/2025

Description:
The City of Bremerton is seeking input from qualified firms to inform a future tourism branding initiative. This initiative will shape the City's long-term approach to destination marketing and will directly guide the structure and priorities of a new Destination Marketing Organization (DMO). The City is looking for respondents to demonstrate either DMO-level expertise or the ability to partner with firms that can deliver those capabilities. The goal is to establish a research-based, cohesive tourism brand identity that a future DMO can immediately activate to deliver measurable tourism outcomes for Bremerton. Key aspects of the project include: • Developing a comprehensive tourism brand strategy • Creating a brand identity that can be applied across marketing platforms • Providing recommendations for structuring collaboration between branding and DMO functions • Ensuring continuity between the branding effort and DMO operations • Providing estimated costs, staffing resources, and timelines for each task in the development process
Attached Files:

Please visit the bid source via the “Link to Bid Source” button below for documentation.

Contact Information:

Anne Williams(Point of Contact)

anne.williams@ci.bremerton.wa.us

(360) 473-5280

Budget Estimate (AI):

$100,000 – $500,000

The budget for this project is not explicitly stated, but based on the scope of work, it can be estimated to be in the range of $100,000 to $500,000. This estimate is based on the assumption that the project will require a significant amount of research, stakeholder engagement, and creative development, which can be time-consuming and costly. Additionally, the City of Bremerton may have a budget allocated for this project, which could influence the final budget. Factors that may influence the likely payment range include the complexity of the project, the level of expertise required, and the City's budget constraints.

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