Sole Source Purchase for Marq Web-Based Design and Branding Platform
Title:  

Sole Source Purchase for Marq Web-Based Design and Branding Platform

Agency:  

University of New Mexico

State:  

New Mexico

NAICS Code:  

511210

Industry:  

Information Technology and Software Development

Solicitation Type:  

Sole Source

Solicitation ID:  

50-U6900-25-CP307

Open Date:  

6/30/2025

Close Date:  

7/26/2025

Project Duration:  

3 years

Last Updated:  

7/15/2025

Description:
The University of New Mexico is seeking to purchase a web-based design and branding platform called Marq. This platform provides tools for UNM Health Sciences staff and clinicians to produce on-brand marketing collateral, including flyers, brochures, presentations, digital creative, newsletters, and publications. The platform also provides an environment for UNM Health Sciences marketing and design staff to review these items and ensure they meet the university's brand standards. The university has been using the Marq platform since 2020 and has invested in training hundreds of personnel on the platform's tools. The proposed vendor, LP Midco LLC (Marq), is the only source for this platform, and the university believes that no other vendor can meet their needs. • The Marq platform provides brand management tools that allow for approvals of collateral created by users. • The platform gives the university specific tools needed to ensure that collateral created by licensed users meets the university's brand standards. • The platform provides an environment for UNM Health Sciences marketing and design staff to review these items and ensure they meet the university's brand standards. • The university has investigated and used comparable platforms, such as Canva and Adobe Express, but these platforms do not have the same branding capabilities as Marq.
Attached Files:

Please visit the bid source via the “Link to Bid Source” button below for documentation.

Contact Information:

There is no contact information available at this time.

Budget Estimate (AI):

$76,000

The estimated budget for this opportunity is between $76,000 and $76,000, as the document states that the proposed purchase amount is $76,000. The rationale behind this estimation is that the university is seeking a sole source purchase for the Marq platform, and the proposed vendor, LP Midco LLC (Marq), is the only source for this platform. The university believes that no other vendor can meet their needs, and therefore, the estimated budget is the proposed purchase amount. Factors that may influence the likely payment range include the university's budget for the purchase, the proposed vendor's pricing, and the terms of the contract.

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