The State of Montana, Department of Natural Resources and Conservation (DNRC) is seeking a full-service Marketing Communications Firm to develop a marketing and outreach strategy for the Montana Waters: Clearly Connected campaign. The selected firm will be responsible for creating a strategy aligned with the Community-Based Social Marketing framework to bolster and expand the campaign. The scope of work includes developing a marketing and outreach strategy, and the contract will be awarded based on the evaluation of proposals. • The campaign aims to promote the importance of water conservation and sustainability in Montana. • The selected firm will be required to submit a proposal that includes a detailed marketing and outreach strategy, as well as a cost proposal. • The contract will be awarded to the firm that best meets the requirements and evaluation criteria outlined in the RFP. • The DNRC is seeking a firm with experience in marketing and outreach, and the ability to develop a comprehensive strategy that aligns with the Community-Based Social Marketing framework.