SD Dept of Tourism/Travel SD RFP Marketing, Print Services, etc.

The South Dakota Department of Tourism / Travel South Dakota is seeking a marketing agency to provide services including brand management, creative services, events and activations, marketing, marketing and consumer research, media purchasing, print services, and public relations. The agency will work as a collaborative partner to develop marketing campaigns, manage the state's brand, and promote South Dakota as a premier travel destination. The contract will commence on July 1, 2026, and end on June 30, 2029, with the option to renew for two one-year intervals. Some key points to consider: • The agency should have experience in tourism marketing and a strong understanding of the tourism industry and trends. • The agency should have a philosophy and methodology of marketing that aligns with the state's goals and objectives. • The agency should have a proven track record of effective marketing campaigns and a strong team with the necessary skills and expertise. • The agency should be able to provide a comprehensive approach to marketing, including research, strategy, creative, media, and evaluation. • The agency should be able to work collaboratively with the state's team and other stakeholders to achieve the state's marketing objectives.