RFP for Cogongrass outreach and education

The Alabama Department of Agriculture & Industries seeks a full‑service marketing team to develop and execute a statewide outreach campaign aimed at controlling the invasive cogongrass plant. The contractor will be responsible for creating a comprehensive marketing strategy, designing creative assets, securing media placements, and managing all digital and traditional outreach activities. • Develop a targeted marketing strategy and positioning statement for cogongrass awareness. • Design and produce outreach materials (brochures, flyers, billboards, digital ads, etc.). • Create a new logo and tagline, and manage all social‑media and media‑buying activities, including securing outdoor and digital billboard placements. • Provide project management, vendor coordination, and reporting throughout the contract period. • Must be an Alabama‑registered business, enrolled in E‑Verify, submit a vendor disclosure statement, and provide three references.