Notice of Intent to Sole Source: ChooseVA Bridge Contract

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Title:  

Notice of Intent to Sole Source: ChooseVA Bridge Contract

Agency:  

U.S. Department Of Veterans Affairs

State:  

Maryland

NAICS Code:  

541810

Industry:  

Marketing and Advertising

Solicitation Type:  

Sole Source

Solicitation ID:  

36C10X25Q0069

Open Date:  

4/22/2025

Close Date:  

5/6/2025

Project Duration:  

4 months

Last Updated:  

Description:
The Department of Veterans Affairs (VA) intends to award a sole source purchase order to Arrow ARC LLC for the procurement of services for the ChooseVA Bridge. The contractor shall provide strategic and tactical communications support to produce materials and deliverables that shall inform the public and employees of the VA on the Secretary’s initiative of ChooseVA. The scope of work includes providing support in leadership and management, product development, internal and external communications, and developing standardized products. • Support the development of strategic direction for ChooseVA campaign and OPIA internal communications and stakeholder engagement. • Proactively identify communication needs and recommend support to address those needs. • Gather inputs from VA and OPIA leaders and key stakeholders to inform products. • Track, manage execution of ChooseVA strategic and tactical communication projects, and report results of projects. • Develop, maintain, and manage VA communication products that articulate VA’s purpose, initiatives, status, and achievements in a clear and engaging way. • Support OPIA in communicating to internal and external publics. • Create, maintain, and distribute approved materials that can be customized and used for various audiences.
Attached Files:

Please visit the bid source via the “Link to Bid Source” button below for documentation.

Contact Information:

Christina Brown(Contract Specialist)

Christina.brown13@va.gov

(919) 201-6255

Budget Estimate (AI):

$200,000 – $500,000

Based on the scope of work, which includes providing strategic and tactical communications support, developing marketing materials, and managing advertising campaigns, the estimated budget for this contract could be in the range of $200,000 to $500,000. This estimate is based on the assumption that the contractor will need to provide a team of professionals with expertise in marketing, advertising, and communications to support the ChooseVA Bridge initiative. The actual budget could be higher or lower, depending on the specific requirements of the contract and the level of expertise required. Factors that may influence the likely payment range include the complexity of the marketing campaigns, the number of materials to be developed, and the level of support required for the ChooseVA Bridge initiative.

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