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City & Borough of Juneau·Alaska

Juneau International Airport Advertising Concession

Closes 5/12/2026$500k – $1MRequest for ProposalLogin required
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Description

The City and Borough of Juneau is soliciting proposals from highly qualified firms to manage and operate a comprehensive commercial advertising concession at the Juneau International Airport. The successful Proposer will be granted an exclusive right to manage the JNU advertising program and will be responsible for designing, installing, operating, marketing, maintaining, and managing the program. The contract term will begin on the date of award and will continue through June 30, 2027, with the option to renew for four additional years. The Proposer will be required to provide a comprehensive strategy for the JNU Advertising Concession, including the use of modern technologies and innovative approaches to enhance terminal aesthetics and increase revenue. The Proposer will also be required to provide a management plan, identify key personnel, and demonstrate experience and qualifications in airport or high-traffic venue advertising. Some key aspects of the job include: • Developing a comprehensive advertising plan to attract new advertisers and retain traditional ones • Identifying new revenue opportunities and implementing state-of-the-art advertising technology • Providing high-quality graphic messages that complement the terminal materials and aesthetics • Maintaining a database of advertisers and monitoring the quality and quantity of advertisers • Working with JNU to identify new advertisers and consider new revenues from sponsorships, naming rights, and promotions • Providing quarterly summaries and an annual written report to JNU

Attached files

The solicitation documents live at the source — open the bid source above to download them.

Contact

Shelly Klawonn(Buyer)

[email protected]

(907) 586-5215 ext 4072

Key dates

Opened
4/21/2026
Pre-bid meeting
4/29/2026
Closes
5/12/2026
Duration
5 years

Last updated

Details

Type
Request for Proposal
Industry
Marketing and Advertising
NAICS
541810
Solicitation №
27-014

Budget estimate

$500,000 – $1,000,000

The budget for this opportunity is estimated to be around $500,000 to $1,000,000 per year, based on the gross revenues from the advertising concession over the past four years, which have ranged from $220,024 to $431,781. The successful Proposer will be required to pay a minimum annual guarantee (MAG) to the Airport, as well as a percentage of gross revenues. The exact budget will depend on the terms of the contract and the performance of the Proposer. Factors that may influence the likely payment range include: The number and quality of advertisers The effectiveness of the advertising strategy The level of competition in the market The terms of the contract, including the MAG and percentage of gross revenues The ability of the Proposer to manage and operate the advertising concession efficiently and effectively

AI estimate from the solicitation

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