Description
The City and Borough of Juneau is soliciting proposals from highly qualified firms to manage and operate a comprehensive commercial advertising concession at the Juneau International Airport. The successful Proposer will be granted an exclusive right to manage the JNU advertising program and will be responsible for designing, installing, operating, marketing, maintaining, and managing the program. The contract term will begin on the date of award and will continue through June 30, 2027, with the option to renew for four additional years. The Proposer will be required to provide a comprehensive strategy for the JNU Advertising Concession, including the use of modern technologies and innovative approaches to enhance terminal aesthetics and increase revenue. The Proposer will also be required to provide a management plan, identify key personnel, and demonstrate experience and qualifications in airport or high-traffic venue advertising.
Some key aspects of the job include:
• Developing a comprehensive advertising plan to attract new advertisers and retain traditional ones
• Identifying new revenue opportunities and implementing state-of-the-art advertising technology
• Providing high-quality graphic messages that complement the terminal materials and aesthetics
• Maintaining a database of advertisers and monitoring the quality and quantity of advertisers
• Working with JNU to identify new advertisers and consider new revenues from sponsorships, naming rights, and promotions
• Providing quarterly summaries and an annual written report to JNU
Attached files
The solicitation documents live at the source — open the bid source above to download them.