Sole Source Digital Outdoor Advertising Placement for Coastal Carolina University

Coastal Carolina University’s Office of University Marketing and Communication is seeking a sole‑source vendor to provide digital outdoor advertising placements in the Conway and Myrtle Beach markets. The contract will cover high‑traffic digital billboard locations along primary routes that serve the university, local residents, and major tourist destinations, ensuring consistent visibility for recruitment and institutional messaging throughout the contract term. The selected vendor will be responsible for securing the specified locations, managing the digital content schedule, and maintaining the billboards for the duration of the agreement. • Digital billboard placements in Conway and Myrtle Beach targeting high‑traffic corridors. • Support for undergraduate and graduate recruitment, institutional visibility, and visitor‑guide messaging. • Vendor must provide access to exact locations, schedule content, and ensure uninterrupted operation over the contract period. • Total contract value is $69,449.98. • Sole‑source procurement justified under S.C. Code Ann. §11‑35‑1560.