UMGC RFP #92292 Radio Advertising Services

UMGC’s Stateside Military Operations (SMO) program seeks a vendor to run an integrated radio and podcast advertising campaign that targets veteran and active‑duty audiences across the United States and overseas. The contractor will air UMGC‑produced commercials on a national radio network, create and place long‑form podcast spots, and provide geo‑targeted outreach to key locations. The scope also includes performance reporting, quarterly reviews, and compliance with living‑wage and data‑security requirements. • Air and schedule radio commercials on local, national, and international stations. • Produce monthly long‑form podcast advertisements with geo‑targeted placement. • Deliver monthly reconciliation reports, quarterly performance reviews, and maintain a dedicated account lead and executive sponsor. • Meet Tier 1 living‑wage standards, uphold UMGC security policies (SOC 2 or HECVAT), and carry required insurance coverage.