Notice of Intent to Sole Source for Advertising and Analytics Services

Coastal Carolina University is procuring continued access to Meta Platforms, Inc.’s proprietary advertising and analytics tools for its official marketing campaigns on Facebook and Instagram. This sole‑source contract, valued at $85,000, will support a range of university outreach activities—including student recruitment, program promotion, alumni engagement, and community outreach—through June 30 2027. The university expects to use Meta’s platform‑native services to create, place, manage, optimize, and evaluate paid advertisements. • Scope: Ongoing digital advertising and analytics services on Facebook and Instagram. • Duration: Services required until June 30 2027. • Value: Fixed‑price contract of $85,000.