Rebranding of King County Library System (KCLS) and the KCLS Foundation

The King County Library System (KCLS) is seeking a consultant to rebrand the KCLS and the KCLS Foundation. The project includes gathering insights, positioning, creative brief development, creative development, testing, and delivery of new logos and brand book. The selected firm will work with the KCLS Communications & Marketing Director and Marketing Manager. The project is fully funded by a KCLS Foundation grant, and the contract will commence on February 2, 2026, and be completed by October 31, 2026. Key aspects of the project include: • Rebranding the King County Library System and the KCLS Foundation • Gathering insights and developing a creative brief • Creating new logos and brand book • Testing and delivering the new brand • Working with the KCLS Communications & Marketing Director and Marketing Manager The ideal consultant will have experience in rebranding, design, and project management, and will be able to provide a comprehensive approach to the project.