Integrated Marketing Effectiveness Study

The State of Nevada, Department of Tourism And Cultural Affairs - Division of Tourism is seeking a contractor to conduct an Integrated Marketing Effectiveness Study. The study aims to analyze the effectiveness of the state's marketing efforts. The contractor will be responsible for conducting the study and providing recommendations for improvement. The contract is expected to start on July 1, 2019, and end on June 30, 2023. • The contractor will be required to submit a proposal outlining their approach, methodology, and timeline for completing the study. • The contractor will be expected to work closely with the Department of Tourism And Cultural Affairs to ensure that the study meets the state's needs and expectations. • The contract will be awarded based on the best value to the state, considering factors such as the contractor's experience, qualifications, and price.