Players’ Loyalty Program and Online Sales Platform

The Kansas Lottery is seeking competitive proposals from qualified vendors for a Players’ Loyalty Program and Online Sales Platform. The selected vendor will be responsible for developing and administering the online sales platform, including marketing initiatives and campaigns for customer engagement and retention. The contract will be for a period of five years, with an option to renew for an additional 24 months. The vendor must have at least five years of experience in administering an online sales platform, including marketing initiatives and campaigns for customer engagement and retention. • The online sales platform must be able to handle a large volume of transactions and provide real-time updates on customer accounts. • The platform must be user-friendly and accessible on various devices, including desktops, laptops, and mobile devices. • The vendor must provide ongoing maintenance and support for the platform, including regular software updates and security patches. • The vendor must comply with all applicable laws and regulations, including those related to data privacy and security. • The vendor must provide a detailed plan for marketing and promoting the online sales platform, including social media and email marketing campaigns.