BYU Sports Marketing Intent to Sole Source

The Utah Army National Guard is seeking a contractor to provide in-game branding and awareness marketing at Brigham Young University (BYU) football games during the 2026 football season. The contractor will be required to deliver a complete BYU football season advertising package as defined in the Statement of Work (SOW). The contract will be for a period of 12 months, from September 1, 2026, to August 31, 2027. The contractor must be registered in the System for Award Management (SAM) and have a valid NAICS code of 541613. • The contractor will be responsible for advertising and marketing the Utah Army National Guard to generate leads. • The contractor will provide services necessary to deliver a complete BYU football season advertising package. • The contract type will be Firm-Fixed Price (FFP). • The contractor must comply with all applicable laws and regulations, including those related to equal opportunity and affirmative action.