Marketing Services - Department of Commerce

The Idaho Department of Commerce is seeking a marketing services partner to provide broad-based consumer marketing services for tourism promotion via Visit Idaho, and more business-to-business and direct marketing efforts via the Agency's Business Attraction, Business Development, Rural Services, Community Development, and Broadband teams. The selected contractor will be responsible for developing and implementing marketing campaigns to promote Idaho's economic development and tourism initiatives. The contract will have an initial term of two years, with the option to extend for up to four additional one-year periods. • The contractor will be required to provide a range of marketing services, including campaign development, media planning, and creative services. • The contractor will be expected to have experience in marketing and advertising, with a focus on tourism and economic development. • The contractor will be required to provide a detailed proposal outlining their approach, qualifications, and experience. • The contractor will be evaluated based on their proposal, with a focus on their ability to provide high-quality marketing services and meet the State's needs.