Rural Health Transformation Program Grantee Marketing and Messaging Technical Assistance Services

The State of Tennessee’s Department of Health seeks a single‑vendor, 12‑month contract to provide technical assistance focused on marketing and messaging for the Rural Health Transformation (RHT) Program’s grantees. The vendor will help develop marketing strategies, craft and test key messages, and advise grantee agencies on best practices to effectively promote the program across rural communities. • Develop and refine comprehensive marketing plans for RHT grantees. • Create, test, and polish messaging, slogans, and communication materials. • Provide technical assistance, training, and capacity‑building to enable grantees to sustain outreach efforts. • Offer ongoing advisory support throughout the 12‑month contract period. • Ensure all work complies with confidentiality requirements under the attached NDA.