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  5. ›RFP South Asia Student Recruitment - 2025

Awarded contract·Wayne State University·Michigan

RFP South Asia Student Recruitment - 2025

Won by Sannam S4 Inc$2MSingle Award
Contract source

Awarded vendors

  • Sannam S4 Inc

Description

This contract calls for a vendor to provide full‑service student recruitment for South‑Asia markets on behalf of Wayne State University. The scope includes developing recruitment strategies, engaging prospective students and families, analyzing enrollment data, supporting outreach events, creating marketing materials, and maintaining an on‑the‑ground presence in Mumbai (or another South‑Asia location). The vendor must submit a lump‑sum proposal, meet extensive insurance requirements, and be prepared to begin service by mid‑2026 for a three‑year term with optional extensions. • Deliver recruitment, marketing, and outreach services targeting India, Bangladesh, Sri Lanka, and Nepal. • Provide on‑site staff (Recruiting Consultant) in South Asia and manage all logistics, communications, and reporting. • Comply with university insurance, ISO‑27001, and smoke‑free campus policies; submit detailed cost schedule and performance reports.

Attached files

Key dates

Bids closed
12/19/2025
Starts
7/15/2026
Ends
7/14/2030Renews
Duration
4 years

Last updated

Details

Award type
Single Award
Procurement
Full and Open Competition
Industry
Consulting Services
NAICS
541613

Contract value

$2,000,000

No monetary value is disclosed in the RFP. Based on similar international student recruitment contracts at large public universities, a three‑year recruitment and marketing effort with on‑the‑ground staff typically ranges from $1.5 million to $2.5 million, depending on travel, event costs, staffing, and marketing spend. Assuming an average annual cost of $600,000–$800,000 for staff, travel, event participation, and marketing production, the total contract value is plausibly around $2 million. This estimate also accounts for the required insurance coverage and the fact that the university expects a lump‑sum bid covering all expenses.

AI estimate from the award documents

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