Marketing Partnership Rhode Island Football Club Synopsis

The Rhode Island Air National Guard Recruiting and Retention Office is seeking a marketing partnership with the Rhode Island Football Club to increase awareness of the Guard and support recruiting efforts. The partnership will include advertising at professional sporting venues, digital signage, regular announcements, and Meet & Greet tables for engagement with the public. The contract is for a base year plus four option years. The key aspects of this opportunity include: • The partnership is for a marketing effort to increase awareness of the Rhode Island Air National Guard • The contract is for a base year plus four option years • The Rhode Island Football Club is the sole professional soccer organization in the state and has a significant regional following • The government's requirement is not merely for advertising space, but for direct integration with the unique goodwill and community reputation established by the RI FC brand itself