Marketing & Communication UNH Statewide Rural Health Workforce Efforts

The University System of New Hampshire (USNH) seeks a qualified firm to deliver comprehensive marketing, branding, communications, and digital‑engagement services supporting the GO‑NORTH Rural Health Workforce (RHT) initiative. The effort includes developing a statewide brand identity, creating multi‑channel outreach materials, building and maintaining a dedicated website/digital hub, and providing ongoing analytics and performance reporting. This is a multi‑year Master Service Agreement (MSA) with a five‑year term and an annual budget of roughly $210,000 for marketing services plus a one‑time website design fee of $50,000 and $10,000 per year for hosting/maintenance. • Develop a strategic marketing & communications plan, brand assets, and outreach collateral for the GO‑NORTH RHT initiative. • Design, build, host, and maintain a website/digital content hub, including CRM integration, SEO, and social‑media management. • Produce digital, print, video, and social‑media content, and provide analytics/reporting to measure campaign impact. • Comply with federal CMS requirements, USNH insurance and data‑security standards, and maintain a Net‑30 payment term. • Contract term is five years, with potential annual renewals subject to funding availability.