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Navajo Nation·Arizona

Proposal for DBMHS Marketing Consultant

Closes 8/8/2025$200k – $500kRequest for Proposal
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Description

The Navajo Nation Division of Behavioral and Mental Health Services seeks a full‑service marketing consultant to develop a culturally grounded brand, redesign its website, create and manage multi‑channel advertising campaigns, and produce ongoing graphic and video content for a 12‑month period. The consultant must deliver a brand guide, an accessible bilingual WordPress website, an advertising strategy with execution, and continuous content creation, while providing quarterly performance reports. The award will be based on technical approach, qualifications, and cost. • Develop branding, style guide, and cultural assets for DBMHS. • Redesign the DBMHS website (WordPress, bilingual, accessible, SEO‑optimized). • Design, launch, and manage print, radio, digital, and social‑media advertising campaigns focused on mental‑health outreach. • Produce graphics, copy, videos, and a 12‑month content calendar; provide training and quarterly reporting.

Attached files

The solicitation documents live at the source — open the bid source above to download them.

Contact

Raphael Begay(Senior Public Information Officer)

[email protected]

(928) 871-6240

Key dates

Opened
4/20/2026
Questions due
8/6/2025
Closes
8/8/2025
Duration
12 months

Last updated

Details

Type
Request for Proposal
Industry
Marketing and Advertising
NAICS
541613
Solicitation №
25‑07‑3759GC

Budget estimate

$200,000 – $500,000

The solicitation does not disclose a budget, but a comprehensive 12‑month marketing program for a tribal health agency—including brand development, a full website redesign, multi‑channel advertising, graphic design, video production, and ongoing content creation—typically ranges from $200 k to $500 k depending on agency rates, media spend, and subcontractor use. The lower end assumes modest media buys and a small consulting team; the upper end reflects extensive media placement, higher production values, and broader outreach.

AI estimate from the solicitation

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