F5SMC Communications Consultation Services

First 5 San Mateo County is seeking a consultant to develop a Strategic Communications Plan and Implementation Plan to support the needs of children prenatal to age 5 and their families in San Mateo County. The plan will provide a roadmap for communication activities and public education campaigns, and will support the implementation of strategic and systemic investments to achieve positive child, family, and community outcomes. The consultant will work closely with F5SMC staff to update and deliver the plan, and will provide expertise in areas such as stakeholder engagement, diversity, equity, inclusion, and belonging (DEIB) principles, executive director and commissioner support, brand strategy, key message development, content development, strategic mapping, website refresh and maintenance, digital and social media strategy, multimedia and storytelling, media relations, technology and innovation, analytics and reporting, and multilingual accessibility. • The consultant will conduct meetings with F5SMC staff, Commissioners, stakeholders, and community members to develop the plan. • The consultant will ensure that DEIB principles are embedded throughout all communications strategies and materials. • The consultant will advise and provide recommendations to the Executive Director and Commissioners on their role as Ambassadors, supporting the successful implementation of communications initiatives. • The consultant will develop and implement strategies to increase social media impact and grow an engaged follower base. • The consultant will recommend innovative technologies that can enhance communications and outreach efforts. • The consultant will establish specific measurable achievable relevant (SMART) goals for communications strategies and compile, analyze, and synthesize data from the website and social media platforms to inform ongoing strategy.