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City of Columbia·Missouri

Go COMO Transit Advertising Services

Closes 9/23/2026$120k – $600kRequest for Proposal
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Description

The City of Columbia is seeking a qualified firm to manage the entire external advertising program for its Go COMO transit fleet. The contractor will be responsible for selling advertising space, negotiating agreements, producing and installing vehicle wraps and signage, maintaining the ads, handling removals, and providing revenue reports to the City. The contract runs for up to five years with the possibility of fleet changes during the term. The contractor must comply with strict City advertising policies (no political, religious, adult, alcohol, tobacco, firearms, etc.) and ensure that ads are installed without taking a bus out of service for more than one working day. Penalties apply for late removal or vehicle downtime. The City will provide limited workspace for installation and expects the contractor to keep detailed inventories and submit digital copies of all advertiser agreements within seven business days of execution.

Attached files

The solicitation documents live at the source — open the bid source above to download them.

Contact

Autumn Klauba(Procurement Officer II)

[email protected]

(573) 817-5020

Key dates

Opened
8/26/2026
Questions due
9/9/2026
Closes
9/23/2026
Duration
5 years

Last updated

Details

Type
Request for Proposal
Industry
Marketing and Advertising
NAICS
541850
Solicitation №
60/2026

Budget estimate

$120,000 – $600,000

Historical advertising revenue for the Go COMO fleet ranged from roughly $57k to $112k per fiscal year, averaging about $80k annually. Assuming the contractor receives a commission or fee equal to 30‑50 % of gross advertising sales, expected earnings could be between $24k and $40k per year. Over the five‑year contract term, total revenue to the contractor would likely fall in the $120k‑$200k range. If the City expands the fleet or adds new routes, earnings could rise to $300k‑$600k over the contract life.

AI estimate from the solicitation

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