Consultant Services for Countywide Retail Market Analysis, Recruitment Strategy, and Staff Training

Franklin County, Virginia’s Office of Economic Development is seeking a qualified consulting firm to deliver comprehensive retail market data, analysis, recruitment tools, and staff training to support an ongoing countywide retail and restaurant recruitment strategy. The consultant will conduct geographic and sub‑market analysis, develop actionable recruitment strategies, create marketing materials, and provide practical training to internal staff so the county can execute the recruitment plan independently. • Conduct full‑county retail market and real‑estate analysis covering commercial centers, growth zones, and rural areas. • Develop a recruitment strategy, implementation tools, and marketing collateral tailored to each sub‑market. • Provide staff training and capacity‑building sessions to enable county personnel to lead recruitment activities. • Deliver data‑driven recommendations, actionable plans, and ongoing support documentation. • Ensure all deliverables are usable by county staff for future independent implementation.