Travel Nevada - Agency of Record

The Nevada State Purchasing Division is seeking proposals from qualified vendors to provide Agency(s) of Record for marketing and public relations services. The selected vendor(s) will be responsible for managing all aspects of Travel Nevada's brand strategy and campaign production, including creative, media planning and buying, digital, social media, and public relations services. The contract is anticipated to begin July 1, 2026, and expire June 30, 2030. The vendor(s) should have a tangible passion for Nevada, expert knowledge demonstrated in their fields, an understanding of Travel Nevada's existing brand platform, and the ability to work cohesively with Travel Nevada's in-house studio and any other contracted partners. Key requirements include: * Providing comprehensive account management and strategic planning * Developing supportive brand campaigns and creative initiatives * Maintaining regular ongoing maintenance and improvements to Travel Nevada's consumer-facing website * Providing social media services, including strategic platform and audience-based insights and guidance * Supporting Travel Nevada's influencer partnership program * Providing public relations services to maximize opportunities to raise awareness about Nevada as a compelling tourism, outdoor, and cultural destination