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Awarded contract·City of West Palm Beach·Florida

Small, Minority & Women Business Programs Public Relations

$150kAwarded 9/4/2024Single Award
Contract source

Description

The City of West Palm Beach’s Office of Small Minority & Women Business Programs issued an RFP (RFP 23.24-213 ES) to obtain public relations and marketing services. The solicitation was open to qualified firms and was closed on July 30 2024, with the contract awarded on September 4 2024. The work likely includes media relations, community outreach, brand management, event promotion, and creation of marketing collateral to support the city’s small, minority, and women‑owned business initiatives. The award was made through a competitive process, but the winning vendor’s identity was not disclosed in the provided excerpt. • Scope: public‑relations strategy, media outreach, marketing communications, and promotional activities. • Target audience: local businesses, especially those owned by minorities and women, and the broader West Palm Beach community. • Procurement method: open competition (RFP) with a closed bidding deadline and subsequent award.

Attached files

The award documents live at the source — open the contract source above to download them.

Key dates

Bids closed
7/30/2024
Intent to award
9/4/2024
Awarded
9/4/2024

Last updated

Details

Award type
Single Award
Procurement
Full and Open Competition
Industry
Public Relations
NAICS
541820
Solicitation №
RFP 23.24-213 ES

Contract value

$150,000

The document does not disclose a contract value. Typical municipal public‑relations contracts for a city the size of West Palm Beach range from $100k to $250k for a one‑year scope, depending on the breadth of services (media outreach, event support, content creation, etc.). Assuming a modest but comprehensive PR/marketing effort over a 12‑month period, a reasonable ballpark estimate would be approximately $150,000. This estimate reflects average market rates for PR agencies (around $100‑$150 per hour) and an anticipated workload of roughly 1,000‑1,500 billable hours plus project‑based expenses.

AI estimate from the award documents

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