Website Redesign

Pitt Community College is seeking proposals from qualified firms to provide the strategy, research, user-experience design, content planning, development, migration, implementation, training, and ongoing support necessary to redesign the College's public website and create an integrated employee-facing intranet. The project objectives include increasing prospective-student engagement, presenting PCC's academic and workforce opportunities in a clear and compelling way, creating an audience-centered experience, strengthening PCC's brand, improving accessibility and mobile usability, and establishing a sustainable content-management model. The contract term will be one year with the option to extend for four additional one-year periods. • Redesign the public website and create an integrated employee-facing intranet • Provide strategy, research, user-experience design, content planning, development, migration, implementation, training, and ongoing support • Increase prospective-student engagement and strengthen pathways from awareness to enrollment • Present PCC's academic and workforce opportunities in a clear and compelling way • Create an audience-centered experience that helps users quickly find information and complete important tasks • Strengthen PCC's brand and institutional storytelling • Improve accessibility, mobile usability, search performance, page speed, analytics, and content quality • Establish a sustainable content-management and governance model