Annual Nature and Culture Destination Enhancement Grant

The Alachua County Board of County Commissioners is seeking applications for the Annual Nature and Culture Destination Enhancement Grant. The grant aims to support and enhance Alachua County as a culturally interesting and vibrant destination by aiding in the operations and promotions of arts, cultural, and nature events that attract tourists. The total estimated award amount for the Fiscal Year 2027 Grant is $1,500,000.00. Eligible applicants must be legally established arts, nature, or culture organizations with operations, events, and activities within the boundaries of Alachua County. The proposed event must have as one of its main purposes the attraction of tourists, and the applicant must have documented IRS non-profit, tax-exempt status. • The grant will reimburse for out-of-county marketing expenses, including paid advertising, paid marketing, and paid promotions that reach and are directly targeted to tourists. • The grant will not reimburse for salaries, benefits, travel, or expenses of personnel not directly related to the creation of the programs, events, or attractions that are open to the public. • The grant will not reimburse for real property, capital improvements, interest or reduction of deficits or loans, fines, penalties, or cost of litigation. • The grant will not reimburse for expenses incurred or obligated prior to or after the funding period. • The grant will require a minimum of 25% of awarded funds to be spent on out-of-county marketing.