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  5. ›2627-12 Advertising, Marketing, Digital Services

Southwest Wisconsin Technical College·Wisconsin

2627-12 Advertising, Marketing, Digital Services

Closes 9/15/2026$100k – $500kRequest for Proposal
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Description

Southwest Wisconsin Technical College is seeking a full‑service advertising, marketing, and digital services partner to cover a broad range of media and promotional activities. The contract is structured into nine distinct categories, and the college may award multiple vendors per category for a three‑year term, with no guarantee of volume beyond the agreement. • categories include billboard, newspaper, radio, social media, SEO, OTT streaming, pre‑roll video, display/banner, and app/browser placements • the college reserves the right to award several vendors in each category, allowing for diversified sourcing • the contract is for three years, with the possibility of multiple awards but no guaranteed minimum work

Attached files

The solicitation documents live at the source — open the bid source above to download them.

Contact

Amy Campbell(Purchasing)

[email protected]

(608) 822-2307

Key dates

Opened
8/26/2026
Closes
9/15/2026
Duration
3 years

Last updated

Details

Type
Request for Proposal
Industry
Marketing and Advertising
NAICS
541800
Solicitation №
RFP-2627-12 Advertising, Marketing, Digital Services-0-2026/AB

Budget estimate

$100,000 – $500,000

No explicit budget is listed (projectEstimatedBudget = $0), but a three‑year college‑wide advertising program covering multiple media channels typically ranges from low‑six‑figures to mid‑hundreds‑of‑thousands. Assuming modest media buys, creative development, and management fees, an estimated contract value could be roughly $100,000 to $500,000 over the three‑year period.

AI estimate from the solicitation

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