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Economic Development, NYS Dept. of·New York

I Love New York Tourism Representation in Canada

Closes 10/23/2026$500k – $1.5MSole SourceLogin required
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Description

DED has a current contract wiht Reach Global Marketing. That contract is set to expire December 31, 2026. DED has asked for a two month extension, extedning contract to January 31, 2027 while this is currently out for bid. The current Request for Proposal was released September 9, 2026. Proposals for the new competition are due October 23, 2026. The post can be found in the NYS Contract Reporter by searching: Tourism Representation Services for Canada.

Attached files

The solicitation documents live at the source — open the bid source above to download them.

Contact

Jamie Moore(Contract Management Specialist 2)

[email protected]

(518) 292-5100

Key dates

Opened
10/5/2026
Closes
10/23/2026
Duration
4 years

Last updated

Details

Type
Sole Source
Industry
Marketing and Advertising
NAICS
541613
Solicitation №
2139612

Budget estimate

$500,000 – $1,500,000

No specific contract value is listed. Based on comparable multi‑year tourism promotion contracts for a state agency, a 4‑year engagement with a national scope typically falls between $500,000 and $1,500,000, depending on the breadth of media spend, event production, staffing, and performance metrics. The lower end assumes a modest media plan; the higher end assumes extensive campaigns, multiple events, and comprehensive digital/print assets.

AI estimate from the solicitation

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