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Awarded contract·City of Independence, Missouri·Missouri

Professional Branding Services

Won by ChandlerThinks, LLC$125kSingle Award
Contract source

Awarded vendors

  • ChandlerThinks, LLC

Description

The City of Independence, Missouri, is seeking professional branding services to create a strong "umbrella" brand that expresses the City's identity. The selected vendor, ChandlerThinks, LLC, will provide marketing, design, and implementation services on an as-needed basis. The goal is to develop a branding and marketing campaign that outlines long-term and short-term goals, ensuring the City's new brand identity is sustainable and deliverable across various departments, programs, and services. Key aspects of the contract include: • Creating a clear identity that resonates in the community as a pleasant place to live, work, and play • Developing a branding and marketing campaign that leverages the City's identity in multiple mediums • Enhancing and professionalizing promotional materials • Developing an advertising strategy to attract, retain, and grow a stable economic base • Building a vibrant downtown and making the City a destination for businesses and visitors

Attached files

Key dates

Last updated

Details

Award type
Single Award
Procurement
Full and Open Competition
Industry
Marketing and Advertising
NAICS
541810
Solicitation №
143-17

Contract value

$125,000

The contract value is not explicitly stated in the documents. However, based on the scope of work, which includes creating a strong "umbrella" brand, developing a branding and marketing campaign, and providing marketing, design, and implementation services on an as-needed basis, it can be estimated that the contract value is likely in the range of $50,000 to $200,000. This estimate is rough and based on industry standards for similar services. Factors that may influence the contract value include the complexity of the branding and marketing campaign, the number of services required, and the duration of the contract.

AI estimate from the award documents

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