RFP-226L-26, Athletics Feasibility Study for Mixed-Use Development and Entertainment Village

Murray State University’s Department of Athletics is seeking a qualified consulting firm to produce a comprehensive feasibility study for a mixed‑use “Entertainment Village” anchored by athletics‑related facilities. The study must cover market analysis, site evaluation, financial modeling, development‑delivery options (including P3 structures), athletics integration, economic impact, and an implementation roadmap, culminating in interim, draft, and final reports plus an executive summary and presentation. The vendor must demonstrate experience on comparable $25‑200 M mixed‑use projects, preferably with Division I athletics or higher‑education clients, and possess strong real‑estate finance and P3 expertise. • Deliver a full feasibility package (interim findings, draft, final report, executive summary, presentation). • Perform market demand, competitive set, and NIL activation analysis; assess site constraints and develop financial pro‑forma with sensitivity tests. • Recommend development and delivery models, evaluate risk allocation, and produce a phased implementation timeline.