Sprouts Farmers Markets

The Florida Department of Agriculture and Consumer Services (FDACS) intends to enter a sole‑source agreement with Sprouts Farmers Markets to execute the “Fresh from Florida” Grocery Retailer Marketing Program. The contract will cover creation, printing, and distribution of promotional materials—including weekly flyers, in‑store signage, and digital/social media content—featuring the “Fresh From Florida” logo to promote Florida‑grown products sold at Sprouts locations. The agreement runs through June 30 2027 with an estimated value of $125‑$150 K. • Scope: brand promotion, advertising design, print production, in‑store signage, website and social‑media posts. • Target audience: Sprouts shoppers across Florida and the broader United States. • Required deliverables: weekly sale flyers, store‑level signage, vendor‑specific publications, and coordinated social‑media campaigns. • Contract term: execution through 30 June 2027 (approximately 10 months). • Estimated budget: $125,000‑$150,000. • Single‑source justification: Sprouts uniquely controls its own retail media channels and can produce/store‑specific promotional assets.