Tourism Development within the Japanese Market

The State of Wyoming is seeking a qualified individual or firm to represent Tourism in the Japanese market. The successful bidder will be responsible for various tasks to grow Japanese visitation to Wyoming through tourism representation and marketing, consumer marketing, strategic counsel on the Japanese travel industry, and operational support for Tourism in industry-related activities and promotions. The contract was awarded to Aries Marketing Solution. Key aspects of the contract include: • The contractor will be responsible for growing Japanese visitation to Wyoming through tourism representation and marketing. • The contractor will provide consumer marketing, strategic counsel on the Japanese travel industry, and operational support for Tourism in industry-related activities and promotions. • The contract was awarded through a competitive RFP process. • The State of Wyoming is seeking to increase tourism revenue through this contract. • The contractor will be required to work closely with the Wyoming Office of Tourism to achieve the contract's goals.