DATA ANALYTICS SERVICES

The State of Wyoming, Department of Administration and Information, is seeking a proposal for Data Analytics Services for the Wyoming Office of Tourism. The successful proposer will provide a state-of-the-art tourism analytics ecosystem, including a centralized hosting environment, data dashboards, and website attribution modeling. The proposer will also offer expert strategic consultation and training to state and county stakeholders. The project's objective is to develop a comprehensive data infrastructure that empowers the Wyoming Office of Tourism, local lodging tax boards, industry partners, and state agencies through the delivery of high-resolution intelligence. Key requirements include: • Providing an analytics database that captures visitation metrics through geolocation and detailed spending estimates • Deploying data dashboards to generate actionable and easily digestible visualizations • Connecting physical visitation and spending data with digital analytics from the Wyoming Office of Tourism's websites • Ensuring compliance with state and federal regulations, including privacy laws • Offering expert strategic consultation and training to state and county stakeholders • Providing a comprehensive and practical plan for project management and control mechanisms