301-26-066 Marketing Consulting Services in Southeast Asia and Asia Pacific

The Virginia Department of Agriculture and Consumer Services (VDACS) seeks a qualified consultant to lead marketing and promotional activities for Virginia‑produced agricultural products throughout Southeast Asia and the broader Asia‑Pacific region. The consultant will develop and execute a comprehensive market‑entry strategy, coordinate trade‑show participation, create localized promotional materials, and build relationships with distributors, retailers, and government agencies in target markets. This effort aims to increase export sales, raise brand awareness, and position Virginia’s agricultural sector as a reliable source of high‑quality goods in these fast‑growing economies. • Develop a market‑entry and promotional plan tailored to each country’s regulatory and consumer landscape. • Produce culturally appropriate marketing collateral, digital content, and media campaigns. • Organize and support participation in trade fairs, buyer missions, and networking events across the region. • Provide on‑the‑ground coordination with local partners, distributors, and government trade offices. • Deliver regular progress reports, performance metrics, and recommendations for sustained market growth.