P-26-016 JTA Advertising and Media Trade Services

The Jacksonville Transportation Authority (JTA) is seeking proposals from qualified firms to manage, sell, and maintain advertising and naming rights across designated JTA assets. The selected firm will serve as the JTA's exclusive advertising sales partner, responsible for maximizing revenue, ensuring brand alignment, and maintaining the highest quality standards across all placements. Key responsibilities include providing creative design, production, installation, removal, and other advertising-related services requested by the JTA during the term of the agreement. The contract term shall be for five years with two one-year options to renew. The JTA desires a minimum annual guarantee (MAG) of $1,500,000 per contract year and a revenue-sharing structure of 40% of all gross advertising revenues earned in excess of the MAG. Proposers must provide all required forms and certifications, including a proposal pricing form, proposed contract modification form, and past experience/performance reference form. • The JTA is seeking a firm to manage and sell advertising across its assets. • The selected firm will be responsible for maximizing revenue and ensuring brand alignment. • The contract term is for five years with two one-year options to renew. • The JTA desires a minimum annual guarantee of $1,500,000 per contract year. • Proposers must provide all required forms and certifications.