The County of Maui is seeking proposals from qualified vendors to provide comprehensive marketing, community engagement, event coordination, and facilitation services for the FY27 Makahiki Season Programming. The selected vendor will be responsible for developing a comprehensive strategic plan, marketing and branding development, media and communications strategy, community outreach and engagement, cultural protocol coordination, event logistics and facilitation, and reporting services. The goal of this initiative is to elevate Makahiki as a culturally grounded framework for community connection, economic resilience, cultural exchange, and responsible destination stewardship throughout Maui Nui.
• The vendor will support the County's vision of Makahiki as a countywide seasonal framework that celebrates and elevates makahiki programming across Maui, Molokaʻi, Lānaʻi, and Kaho’olawe.
• The vendor will provide comprehensive marketing and communications services, including marketing and branding development, media and communications strategy, and community outreach and engagement.
• The vendor will coordinate and facilitate events, including an opening ceremony, makahiki games and recreational programming, and a closing ceremony.
• The vendor will provide weekly status updates and a final report, including attendance, outreach, and economic impact metrics.