CAAM RFP 25762 Marketing & Communications Services

The California African American Museum (CAAM) seeks a qualified marketing and communications consultant to deliver ongoing strategic, creative, and operational support for its exhibitions, programs, and institutional initiatives over a three‑year period (with two optional one‑year extensions). The contractor will develop annual marketing plans, produce publications, manage digital and social media, handle public‑relations activities, and support paid‑media campaigns, while providing regular reporting and on‑site presence as needed. Evaluation is split into a questionnaire phase (minimum 75 points) and a fee‑proposal phase, with small‑business and DVBE preference points added where applicable. The contract is hourly‑rate based, with an estimated 480 billable hours per year, and requires comprehensive insurance, compliance certifications, and disclosure of any generative‑AI use. • Scope includes strategic planning, content creation, digital strategy, media relations, advertising oversight, and community engagement. • Required deliverables: quarterly publication “Here & Now,” monthly e‑newsletters, exhibition brochures, press releases, social‑media content, and monthly status reports. • Mandatory compliance: insurance (CGL, auto, workers’ comp), Darfur Act, ADA, GenAI disclosure, and background/COVID‑19 policies. • Timeline: questions due July 8 2026, final proposal July 22 2026, award notice August 10 2026, contract effective September 1 2026.