RFP 26-226-4342 Convention & Visitors Bureau Advertising Agency

The City of Chesapeake’s Department of Parks, Recreation and Tourism is seeking a full‑service advertising and marketing agency to act as the Agency of Record for its Convention & Visitors Bureau. The selected firm will develop and execute comprehensive tourism‑focused marketing campaigns that raise brand awareness, increase visitation, and generate measurable economic impact. Responsibilities include strategic planning, brand development, creative production, media planning and buying, and performance measurement, with close collaboration with city tourism staff and key stakeholders. • Deliver a full‑service advertising strategy for Chesapeake’s tourism assets. • Provide creative services, media planning, placement, and analytics. • Align all marketing initiatives with broader economic‑development goals.