Cannabis Equity Program Strategic Marketing TA

The City of Boston’s Office of Economic Opportunity & Inclusion is issuing a competitive solicitation for a vendor to deliver comprehensive strategic marketing and technical assistance services to cannabis equity businesses. The selected firm will develop compliant marketing strategies, boost brand visibility, drive customer engagement, and help participants increase market share within the regulated cannabis sector. Deliverables include market research, brand positioning, campaign creation, digital and social media management, compliance guidance, and performance reporting. The contract is a single‑award, one‑time effort lasting roughly six weeks, with a total budget expected in the low‑to‑mid six‑figure range. • Scope: Full‑service strategic marketing and TA for cannabis equity firms • Deliverables: research, branding, campaign design, digital/social media, compliance support, analytics • Timeline: Start 10/19/2026, complete by 12/01/2026 (≈43 days) • Budget: Estimated $150‑$300 k (not disclosed) • Submission: Single bid only, no pre‑bid meeting or site visit required