Licensing and Trademark Management Services

Ferris State University is seeking an exclusive, full‑service collegiate licensing partner to manage, protect, and grow revenue from its trademarks, designs, logos, and service marks. The vendor will collaborate with the university’s Marketing & Communications office to license products, collect and distribute royalties, enforce brand standards, and provide marketing support—especially for athletics‑related events. The contract is for an initial three‑year term with two optional one‑year extensions, covering approximately 130 existing licensees and projected annual sales exceeding $1 million. • Scope includes brand protection, trademark licensing, royalty collection/administration, quality control, reporting, and athletics marketing support. • Vendor must propose royalty structures, revenue‑growth models, and demonstrate at least three years of similar experience. • Required deliverables: licensing agreements, artwork review platform, compliance monitoring, royalty disbursement, and regular performance reporting. • Mandatory pre‑bid conference (date not provided); electronic submission via Public Purchase portal. • Evaluation based on service quality, cost, experience, staffing, and ability to meet timelines.