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City of Overland Park·Kansas

RFP - Convention and Tourism Promotion and Destination Marketing Services

Closes 11/13/2026$1.5M – $2.2MRequest for Proposal
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Description

The City of Overland Park is seeking a qualified vendor to provide comprehensive destination‑marketing, convention‑sales, and sports‑tourism services funded primarily by the city’s Transient Guest Tax. The contractor must develop integrated annual marketing, group‑sales, and sports‑tourism plans, manage multi‑venue events, generate visitor‑spending revenue, and produce detailed reporting in compliance with Kansas statutes and city ordinances. The scope includes brand promotion, sales support for the convention center, sports event attraction, economic impact analysis, and ongoing compliance and accounting responsibilities.

Attached files

Contact

Kate Gunja(Assistant City Manager)

[email protected]

Key dates

Opened
10/2/2026
Questions due
10/26/2026
Closes
11/13/2026
Projected award
12/21/2026

Last updated

Details

Type
Request for Proposal
Industry
Hospitality and Tourism
NAICS
541612

Budget estimate

$1,500,000 – $2,200,000

The city typically allocates about $2.7 million annually from the Transient Guest Tax for tourism promotion. Assuming the contractor receives the majority of the service fee (≈ 60‑80 % of the budget) after overhead and reporting costs, the expected annual contract value would likely fall between $1.5 million and $2.2 million. The range can vary based on the final scope (whether the vendor covers all core areas A‑C or only a subset) and negotiated fee structures.

AI estimate from the solicitation

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